Social media is becoming more popular than email for communication, especially among younger Internet users. As the younger generation enters the workforce, we might like to think that they will trade social media for email, but what I predict will happen instead is that they will convert the workplace from email-centric to social media–centric communications. The specific social platforms adopted will matter less than the fact that the environment of business communication will change. In fact, more progressive companies are already beginning to incorporate social media into their daily communication—with customers, with partners, and internally among employees.

Brands are created for various reasons, whether it may be to capture a new audience, to reposition a company or existing brand or to offer something new. Every product or service that operates in a competitive environment needs to be supported by branding and communication to explain to its audience why it exists or why it has changed.

Search Engine Optimization (SEO) is a constant website optimization process to have a better ranking in the Search Engine Result Page (SERP). Google, Yahoo and Bing are the most important Search Engines (SE) and they are constantly changing their algorithm in order to relevant results to the Internet users who use their search engine. Picasso's Web is a SEO company in Dallas Texas that has extensive knowledge regarding Dallas SEO.

If you are one of the ones asking "Why do some websites succeed while others struggle?" We can assure you that Search Engine Optimization (SEO) is the answer.

Web analytics includes the analysis of qualitative and quantitative data from your website and the competition, and is used to drive a continual improvement of the online experience that your customers, and potential customers have. In turn, this translates into your desired outcomes, both online and offline.